For the BMW M4 series campaign, we focused on the theme of rebellion. We directed the art and planned a dynamic photoshoot that showcased the car’s bold design in an urban setting. Our goal was to highlight the M4 as a powerful symbol of freedom and performance. In post-production, we added engaging motion design to bring the visuals to life. This campaign positioned the M4 as more than just a car; it became a statement for those who live on the edge.